TaylorMade Qi10 – The driver of the year so far, no doubt. Rory McIlroy used it to win the AT&T Pebble Beach Pro-Am, The Players, and crucially the Masters. Add in Scottie Scheffler, who bagged wins at the Byron Nelson, the Memorial, the BMW Championship and The Open with the Qi10 in hand — it’s clear this model has become the most dominant force in golf right now. Powerful, stable, forgiving… and it’s winning everywhere.

Titleist GT Series – Titleist players have mixed between the GT2 and GT3, and both have made a real impact. Ludvig Åberg’s breakthrough Genesis win came with the GT2, while Russell Henley, J.J. Spaun and Kurt Kitayama all lifted trophies with the GT3. Even major glory came via Spaun at the U.S. Open. These drivers offer that classic Titleist blend of precision and control, which explains why they’ve been popular with steady, consistent winners.

PING’s Quiet Consistency – While not the most headline-grabbing, PING drivers continue to deliver. The G430 and G440 LST have popped up multiple times, including Harris English at Torrey Pines, Brian Campbell in Mexico, and Viktor Hovland at Valspar. Solid, reliable, and perfect for players who want a dependable weapon under pressure.

Surprise Cameos – It’s not just the big names. Brian Fox won the Canadian Open with a Srixon ZX, Justin Rose got the job done at the FedEx St Jude with Callaway’s Paradym Ai Smoke, and Min Woo Lee showed off the Elyte Triple Diamond in Houston. Proof that while trends exist, there’s always room for individual preference to shine.